When Facebook decided to be more lenient with what advertisers could promote, they saw a surge in revenue due to a jump in new affiliate marketers. In Recent weeks affiliate marketers have been reporting a massive spike in clicks that seemed to never happen or come from a single IP address. The source has yet to be confirmed but it is said the new bots used for competitive analysis caused the large level of “click fraud”.
The matter has been resolved and all the affiliates will be credited for all fraudulent clicks made. For those who want to check out the complete story click here. Affiliate Marketers Flock To Facebook And Click Fraud Skyrockets
Posted by Ryan Yurewicz on Jun 16, 2009
After reading my iGoogle this morning I found a article that I would like to share with you. CJ (Commission Junction) has released some information showing that having an affiliate program helps grow your business compared to competitors that do not have an affiliate program.
The article then goes into splitting the top 500 retailers into [...]
Posted by Ryan Yurewicz on Jun 9, 2009
When talking about exclusive offers most people think they are only for your programs top performers. This technique is probably the most common but it is not the only use for them. Giving out exclusive offers to inactive Super Affiliate is a good way to get them actively promoting your product.
Make sure never to double [...]
Posted by Michelle Pushefski on May 29, 2009
In case you haven’t heard… Google is now allowing the use of Trademarked terms in Sponsored Search ads, and as keywords. (Official Google Release) Campaigns are able to be built now, and will go live on June 15th.
Red flags went up for some merchants who have worked hard to establish their brands, and [...]
Posted by Ryan Yurewicz on May 28, 2009
I was reading a very interesting article this morning about the affiliate tax laws and decided to sum it up nicely for you all.
Connecticut: As of now nothing has changed with Connecticut. Updates on the bill will be made after June 3rd.
Tennessee: Nothing new has been publicized since May 13th but at the end of [...]
Posted by Michelle Pushefski on Apr 20, 2009
From time to time, we receive care packages from our clients with various products from candies and cookies, to skin care products and toilet paper. And, as you might expect our favorites fall into the “edible” category.
This morning I found a large box on my chair with in excess of 15 lbs of nuts, [...]
Posted by Ryan Yurewicz on Apr 9, 2009
While I was doing some blog reading of my own I found out that at 3 PM Eastern time today (April 9th) there is going to be a podcast on the new California Affiliate sales tax. The podcast will be on Webmasterradio.fm.
The main idea of this podcast is to give a complete overview of the [...]
Posted by Ryan Yurewicz on Mar 31, 2009
Recently California introduced Assembly Bill 178, also known as the “Amazon Tax.” (Sales tax on orders received through many affiliate web sites.) California is not the only state looking to do this. Minnesota, Connecticut, Tennessee, and Hawaii are also looking to pass the “Amazon Tax.” This is not good news for the affiliate world. [...]
Posted by Michelle Pushefski on Mar 12, 2009
Just another sad case of a traditional business model not embracing ecommerce. <sigh>
There’s not one person I know who doesn’t wait for Girl Scout Cookie Season… Thin Mints, Samoas, Taglongs and more! But, wouldn’t it be fantastic to be able to order them online, while still helping out your local troop?
Today, Newsweek featured an article [...]
Posted by Michelle Pushefski on Mar 11, 2009
Earlier this year Overstock.com announced it was parting ways with LinkShare after a lengthy relationship on the network. The logical question was where the program was moving. A lot of speculation about Commission Junction arose, and even some mentioned taking it independent. But nothing had been confirmed until an official release from [...]