Santa is checking his list

Christmas is approaching, the economy is still in flux, and more than ever, consumers are looking for ways to save this Holiday shopping season. 

As an affiliate manager, it’s your job to get the deals and savings into the hands of the consumer, and ensure that they shop with your merchant. Of course, this is where the merchant needs to be open to offering holiday promotions…. remember, consumer incentive is an extremely important part of the equation.

Try out free shipping coupons, free accessory with purchase, or $__ off for every $___ spent. Be strategic with your minimum purchase for these discounts… factor in your average margin, shipping costs, average order value, and your competition.

Provide the consumer a reason to shop with you for the first time… again, and down the road. Its the Holiday season and everyone should be a little giving.